ROVR sells Mega Yachts


Virtual reality can recreate sensory experiences, which include virtual sight, sound and touch. Dominator’s Design & Development department has applied virtual reality technology to allow clients and interested parties to best experience the Ilumen yacht. This unique experience by Dominator Design & Development is known as usence®- your personal experience of presence. anytime. anywhere.

So how does it work? Dominator met with one of the most prestigious global carbon fibre suppliers to develop a pod which encases the user. The pod is made from the same materials that the Ilumen will be built from. Carbon fibre is the predominant component, but also elements of the highest-grade stainless steel and leather are used to allow the customer to ‘feel the quality’ of the same materials used through the build of the yacht. You step into the pod and immediately notice that this is different from anything else that has been developed in the virtual reality world. The base of the pod contains a touch sensitive pad which detects the movement of your feet. By placing the virtual reality headset on, and moving your feet, you are literally walking through the yacht and can move your head and feet in any direction, taking you through all aspects of the interior and exterior of the yacht.

A joystick is incorporated into the structure, not for the purpose of movement but for the opportunity to select and change certain features on the yacht. To enjoy this ‘encapsulating experience’ to the fullest, an operator from the Dominator team outside the experience will change colours, materials and textures instantly for the user. If the client walks through the main saloon and wishes to have light grey oak flooring instead of the dark brown oak parquet, this can be realized within seconds. Exchanging the Striato Olimpico marble in the owner’s bathroom on the main deck with Calacatta Oro marble or marveling the changes from Zebrano wood to Teak wood in the owner’s suite has never been easier before. Other interactive features of Dominator’s industry-first virtual reality experience include watching the opening and closing of the moon roof in the Ilumen owner’s suite or viewing the mechanism of the retractable roof of the carbon hard top on the flybridge. This virtual reality experience allows the clients to immerse them self immediately in their own Dominator yacht where they cannot only focus on the design elements that matter to them most but already feel the sense of space before the yacht is being built.

How can a buyer walk through a yacht that’s not even built yet? Through a virtual reality system with a creative edge.

Dominator Yachts has developed its Ilumen Virtual Reality system for its new 26m Ilumen Series yacht, being built in Italy. I donned the virtual headset and, with a shuffle of my feet and panning of my head, I was easily traversing the virtual yacht from stem to stern, top to bottom.

Walking around the bow, through doors, and up and down stairs while taking in each room and outside scenery was effortless. It allows anyone to get a sense of the visibility from the lower helm, the layout of space, and an overall feel that may not be conveyed through drawings.

Users can make changes to the yacht as they peer through the goggles, including the types of fabrics, woods, finishes, colors and more. And what the user sees is also displayed on a separate TV for others to view, also.

“It gives a real feel for the yacht,” Dominator CEO Alex Langhein said. “And it has helped to sell the new yacht.”